Privacy Policy

Alexi Inc. Privacy Policy

Alexi Inc. (“Alexi,” “we,” “us,” “our,” and terms of similar meaning) takes your privacy rights very seriously. We are committed to transparently describing our privacy practices, including how we collect, use, and disclose your information and data as part of the normal operation of our Services, as defined in our Terms and Conditions of Use (“Terms”).

We encourage you to read and understand our Terms and this Privacy Policy before using our Services, including the Site and Application. By accepting the Terms and/or Privacy Policy during registration or by accessing or using the Services, you expressly consent to our collection, use, and disclosure of your personal information in accordance with this Privacy Policy. This Privacy Policy is incorporated into and subject to our Terms. All capitalized terms not otherwise defined herein obtain their meaning from the Terms.

What Information Do We Collect?

Our primary purpose in collecting personal information is to provide you with a safe, smooth, efficient, and customized experience. This enables us to offer services and features that best meet your needs, making your experience safer and easier. We only collect personal information that we consider necessary for achieving this purpose.

Personal and Identifying Information

Users of the Services must provide the requested contact, identity, and other personal information where indicated on the Application. Where possible, we indicate which fields are required and which are optional. Additionally, you may enter or send personal information as you use the Services.

We may collect the following personal information:

• Full name

• Email address

• Phone number

• Firm name (if applicable)

• Applicable law society identification number (if applicable)

If you represent a firm, you confirm that you have the authority and necessary consents to provide any information, including personal information of another individual or corporate information.

Information Collected Automatically

When you use the Services, Alexi automatically receives and records information from your device, including:

• Location

• IP address

• Operating information

• Mobile carrier (if applicable)

• Device and application IDs

• Cookie information

• Requested pages

Unless otherwise stated in this Privacy Policy, Alexi uses this data in aggregate form.

Credit Card Information

We may collect credit card information for payment and billing purposes.

How We Use Your Information

We may use your personal information and other data obtained from your activities on the Application to:

• Provide the Services

• Resolve service disputes

• Troubleshoot problems

• Deliver relevant information

• Customize your experience

• Protect against error, fraud, and other criminal activity

• Enforce our Terms

• Provide you with system or administrative messages

• Improve our marketing efforts, content, and product offerings

These uses enhance the Services to meet your needs, providing a smoother, safer, and more customized experience.

Our Disclosure of Your Information

We will share your personal information with third parties only as described in this Privacy Policy and in accordance with your permissions. We will not sell or rent your personally identifiable information to third parties without your explicit consent.

Anonymized Aggregated Data

We aggregate and anonymize data for various purposes, including analytics. In these cases, no personally identifiable information is disclosed.

Subsidiaries, Affiliates, and Service Providers

We may use the services of affiliates, subsidiaries, and unrelated service providers to operate the Services and may disclose personal information in the course of doing so. For example, we may use third-party hosting companies to host the Application and Services. These companies may host personal information on their servers. We strive to only use reputable service providers that meet our standards for handling confidential information.

Law and Harm

We may preserve or disclose your information if we believe it is necessary to:

• Comply with legal requests

• Protect the safety of any person

• Address fraud, security, or technical issues

• Protect our or others’ rights or property

Sale of Business

If our business is sold, personal information may be disclosed to the acquirer or its agents. Such disclosure will be subject to customary confidentiality arrangements.

Storing or Processing Data Outside of Canada

In some cases, personal information may be stored or processed outside of Canada. While we apply appropriate safeguards, it may be subject to the legal jurisdiction of those countries and governmental authorities.

Correcting and Updating Your Personal Information

You may review, delete, and update your personal information through the Application or by contacting us at legal@alexi.com.

Children’s Privacy

The Services are not intended for individuals under the age of 18. Alexi does not knowingly collect personal information from children under 18.

Security

Your Alexi User Account is protected by a password. It is your responsibility to prevent unauthorized access by choosing a secure password and protecting your device. While we strive to safeguard your data, we cannot guarantee the security of your information.

Changes to This Privacy Policy

Alexi may amend this Privacy Policy from time to time. Changes will be communicated via email or an announcement on the Site. You are bound by any changes when you use the Services after such changes are posted.