In what situations will a court order that a competitor use a competitor’s trade name in their advertising brochure?
Ontario, Canada
The following excerpt is from Unitel Communications Inc. v. Bell Canada, 1994 CanLII 7531 (ON SC):
In the Purolator v. Nickless case the competition was using two of Purolator’s trade names in their advertising brochure. The court found that there would be irreparable harm to Purolator if the brochures were distributed.
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